Strategy and Consulting

The Marketing Communication Strategy Related to the Uponor Brand Revision

Uponor chose VCA as the partner for the strategic alignment project for the communication related to the Uponor brand revision in Finland. The information for the strategy work was collected, among other things, through the interviews and research among the corporation personnel, customers, and the interest groups. The project results and conclusions were output in the most practicable format. The implementation plan of the strategy was also a part of the project.

Other comparable projects are e.g.

• Ovenia Oy—communications strategy
• Central Uusimaa region’s intermunicipal education system’s Keuda-band, the revision of the graphic look and communication
• Vallox Oy—the strategic alignment of communication